Getting from an innovative idea to a deliverable prototype can be a nuanced process that involves many factors. Our Head of Development Simon Bromhead, explains the Ways to Wellness approach to making it happen.

The term innovation is used a lot when talking about health these days. Frequently coupled with digital and the evolution of Artificial Intelligence (AI), it is often viewed only through a technical lens, and technological advancements are undoubtedly part of the picture. But valuable aspects that can be overlooked in this conversation include creativity, collaboration and co-production, which can be equally crucial to advancement.